Brand: Primo

Primo, a leading Canadian food brand, was founded in 1982 by the Mastronardi family in Kingsville, Ontario. Originally established as a small produce company, Primo has grown into a household name known for its high-quality pasta, sauces, and ready-to-eat meals. The brand is celebrated for its commitment to using simple, wholesome ingredients and traditional recipes, offering Canadians convenient and delicious meal solutions. Primo’s iconic products, such as its pasta sauces and frozen entrees, have become staples in Canadian kitchens, reflecting the brand’s dedication to quality and taste.

Over the years, Primo has expanded its product line to include a variety of Italian-inspired dishes, such as lasagna, cannelloni, and pizza kits, catering to diverse tastes and preferences. The company has also embraced modern trends, offering healthier options and convenient packaging to meet the needs of today’s busy consumers. Despite its growth, Primo remains deeply connected to its Canadian roots, with its headquarters and production facilities still based in Ontario. As a proudly Canadian brand, Primo continues to celebrate its heritage while delivering authentic, high-quality food products that bring families together.

Founded: Canada
Owned: Canada (privately held by the Mastronardi family)
Manufactured: Canada (with production facilities in Ontario).

Notable: Primo’s rise to prominence highlights Canada’s ability to create a successful and beloved food brand. The company’s commitment to quality ingredients and traditional recipes has made it a trusted name among Canadian families. Primo’s success story demonstrates how a Canadian company can achieve national recognition by staying true to its values of authenticity and convenience. Its role in providing delicious, easy-to-prepare meals underscores its importance as a symbol of Canadian excellence in the food industry. Primo remains a testament to the enduring appeal of Italian-inspired cuisine and the power of family-focused brands.