Brand: Wattpad

Wattpad, a global storytelling platform, was founded in 2006 by Allen Lau and Ivan Yuen in Toronto, Ontario. The platform allows users to read, write, and share stories across a wide range of genres, from romance and fantasy to science fiction and mystery. Wattpad quickly gained popularity for its user-friendly interface and vibrant community of writers and readers, becoming a hub for aspiring authors to showcase their work and connect with audiences worldwide. The platform’s unique model of serialized storytelling and community engagement has made it a breeding ground for new literary talent and a source of inspiration for millions.

Over the years, Wattpad has expanded its reach, with over 90 million users worldwide and a vast library of stories in multiple languages. The company has also ventured into film and television, partnering with major studios to adapt popular Wattpad stories into movies and series, such as The Kissing Booth and After. In 2021, Wattpad was acquired by South Korean tech giant Naver Corporation, but it continues to operate as a distinct brand with its headquarters in Toronto. As a proudly Canadian company, Wattpad remains a leader in digital storytelling, empowering creators and connecting readers with stories that resonate.

Founded: Canada
Owned: South Korea (Naver Corporation)
Manufactured: N/A (digital platform developed and maintained globally).

Notable: Wattpad’s rise to global prominence highlights Canada’s ability to innovate in the tech and entertainment industries. The platform’s unique approach to storytelling and its vibrant community of writers and readers have made it a cultural phenomenon. Wattpad’s success story demonstrates how a Canadian startup can achieve international recognition by empowering creators and connecting people through stories. Its role in launching new literary talent and adapting stories for film and television underscores its importance as a leader in digital storytelling. Wattpad remains a symbol of Canadian creativity and a testament to the power of technology to transform the way we share and experience stories.